After 18 years as a corporate exec with Coca-Cola, Paul was burnt out at work, his health was suffering from the stress, and he wanted to spend more time with his family. When he finally said, "Enough is enough," starting his own business and being his own boss seemed like the logical next step.
Paul’s time at Coke had him in a business consulting role where he essentially ran small startups within the ecosystem of the larger Coca-Cola business, so his passion and wealth of knowledge for coaching entrepreneurs had already been planted.
Setting out on his own, Paul was met with many of the challenges that self-funded startups face—issues with cash flow, using up savings, sourcing reliable suppliers, and resisting the urge to return to the guaranteed salary of a corporate job. He found that the entrepreneur life was not actually getting him any closer to his goals of having less stress and more freedom.
Paul was determined to make it work and not return to the corporate grind, which led him to seek out as much knowledge as possible. He joined a mastermind group, began listening to podcasts daily, and reading business-focused blogs. Nothing ever quite matched his values or his situation as a corporate escapee turned independent entrepreneur. However, the knowledge and resources he gathered inspired him to create a replicable system that created rapid growth in his businesses.